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Below, you'll find extensive information on leading
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The Power Of Article Marketing With Seo...
By Kenneth Doyle, Fri Dec 23rd
There are many ways to market your business on the Internet, andusing search engine optimized articles has to be one of the"keeper" strategies for getting pre-qualified 'natural' searchengine traffic to your web site. Now, I'm sure you've heard all this before, "people search theInternet looking to information (aka articles) on how to solve aparticular problem". People just don't search the web to buyyour 'stuff'! If you truly understand this search "path" then you understandthe meat and potatoes of how the web works, it's an informationresource for people.
To completely understand the above concept 'follow the money'.Search engines need content to be able to rank web sites, sothat they continually get searchers BACK to their engines. Themore searchers they have searching for relevant content on asearch engine means more revenue for that search engine (e.g.the success of Google adsense). This is why blogs and RSS have become the "buzz". Blogs and RSSmake the content (copy, words) "fluid"... meaning that thecontent changes often. This means that the search engine botslove these technologies, visit more often, and then rank thecontent well (if the blog articles are keyword optimized). To see how this works go to any news site. News sites have avolume of ever-changing content. For example CNN gets spidered(visited) by the Googlebot something like 28,0000 times a day. Why? Because of CNN's ever changing content, and I guess the'bots' are 'lazy'? They go to where the good, and changingcontent is more often. The aspect of article writing. Think of as "filing". What I mean by this is that goodsearch
engine optimization strategies help the search engine to"file" your content appropriately. Good keyword analysis givesyou the information to enable the search engine bot with the'right' filing. There are no smoke and mirror tactics here. Your Mother wasright when she told you that 'telling the truth is always betterin the long run'. This principle especially applies to good SEOpractice. Now, how do we take this concept of "fluid", search engineoptimized content and turn it into a Links IN bonanza for yourown web site (thus sending your rankings through the roof overtime, so to speak)? These are the core principles... 1. Ensure that the link for your article is on a web page hostedon a unique IP address. 2. Ensure that the link for your article is on a web page thathas a unique, wholly independent set of backlinks. 3. Ensure that the link is on a web page that is at leastloosely relevant to the topic of your own web site. You see, it's not just a matter of having your articles on justany article directory. Your articles need to be in a category(and preferably a specialist directory) that is within "theme'.In other words you would never post your article on 'lookingafter your cattle dog" on a directory that was focused onFinancial Management. In addition to placing your articles on article directories onecan also run your articles on press release service sites, andof course there are RSS strategies (but that's a whole otherstory, and another article). About the author:Kenneth Doyle Is A Writer And Internet Marketing Consultant,*Find Out About His [Keyword Optimized] Article Writing AndSubmission Service Gets Thousands Of Prospects To Read YOUR WebSite Offers, Here...http://www.feedyourhungrymind.com/articlesam4
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