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Below, you'll find extensive information on leading
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Maximize The Power Of Twitter
By Brand Pixel
So you started a account? Congratulations! You’ve taken the first of many small steps into the social media world. is a fantastic community where people share not only their stories, but also share news, get questions answered and forge fantastic networks. You may be asking yourself at this point though, “How do people do all that with just 140 characters?” The answers are aggregation, API, and search.
Twitter by itself is unmanageable unless you have less than 50 contacts that aren’t updated constantly. But then, what’s the point? You want to get the most up to the minute news before it’s on cnn.com, enhance your recruitment and retention, and know when your friends are getting together tonight for a movie all in one place, right? This is where all of these things come in.
Search is the most under utilized feature has to offer, in our opinion. Most people who use will never find it unless someone else tells them about it first. Part of this is because of the feature’s placement on the website, part of this is because when friends tell you is the only way most people find out about the option.
To utilize search on is a very simple process. If our family can all do it, you can too! Scroll all the way down to the bottom of the web browser window you have open in. There will be a bar of words that all link to
various pages associated with twitter. Click on “Search”. A new page will appear that looks a lot like the Google homepage. Type anything imaginable into that search bar.
Want to see what people are saying about your school’s mascot or sports teams? Type it in. (Jayhawk is always a good one to test this out with ;)). Want to know what people think of the stimulus package? Type “stimulus”.
The key to search on is to keep things simple. Use single words whenever possible to collect the most tweets possible. Using the common root (consult for consulting, consultant, consultation) will gather all of the tweets where that root appears. After you pick a topic to learn about, a feed of tweets will appear with every tweet that mentioned that word in the most recent history.
Search allows you to find up to the second information on any topic imaginable. When anywhere from 3.5 to 4.5 million people use and the number has been growing exponentially in the past several months, it allows for you to view a microcosm of the world’s thoughts and opinions on the topic. In upcoming entries we’ll teach you how to search tweets by location to see what your neighborhood or city is interested in, how to utilize hashtags, how to generate statistics using aggregation and how to manage your feed using third-party APIs.
For now, Happy Searching Tweeple!
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