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5 Ways To Use Twitter To Grow Your Online Business By ViewRidge The visibility for has grown worldwide. At the end of 2008, it was estimated by Forester Research that approximately 5 million users were on Twitter. Did you know that Barack Obama tweets? Because is so spontaneous, it provides users with a means to find out about the latest industry news in a particular niche or activity within minutes of the actual event/occurrence. This article will discuss this new social marketing phenomena and how it can be used to promote your online and offline businesses.
First you need to consider Why would people want to follow me? What can I provide them with that's of value? Considering that there's literally millions of users, you need to determine what sets me apart from them? Market your strengths.
1) Build your profile
If you read through numerous expert blogs on and how to grow your network, they all start with the same/strong recommendation to provide a strong profile. Consider your profile as a breathing organism that should be continually built up. Treat your profile like your website or blog's about me page. Try to update your account with content that appears like it's written by a human. This means, include interesting comments/observations. You'll need more than a sentence or two that describes who you are and what you do. Unless you're a celebrity, you'll need a detailed and clear profile.
A great way to attract people who may be interested in the content on your website, is to use the same keywords in your profile that you do on your website.
2) Post questions as tweets
Examples of questions can be seeking information or recommendations. The result may be that your network could direct you to other users with whom you may converse and ultimately gain as followers. Also consider questions where you're seeking feedback on your website(s) or seeking a course of action for a given scenario. Your goal with questions is
to generate a conversation and engages your followers with the responses from your followers.
3) Retweet often (but not too much)
You want to optimize your exposure on twitter. In addition to the above tactics, you want to re-Tweet (sometimes called @ reply). The reason why you gain followers when people re-tweet you is that your username is exposed to people who haven't heard of you. When you do this choose the right keywords or phrases. Other users enjoy engaging and thought provoking conversations. If you tweet and re-tweet with your followers, others notice. Your keyword rich (but not overdone) tweets can get picked up in searches.
4) Review your followers and revise your strategy if necessary
If you're using to grow your online business, it's a good idea to track the number of your followers. If you are losing many more followers than you're gaining, review the content of your tweets to ensure it isn't offending or "turning away" your followers. Consider having an unbiased third party take a look at your tweets to provide you with feedback.
5) Other ways to gain a audience
To build your audience above and beyond your initial contact list, you’ll need to look both inside and outside Twitter.
Outside of Twitter, placing a link to “Follow me on Twitter” in your email or forum signature, website, blog posts, and any other way that you communicate with people (where appropriate, of course)
Inside of Twitter, it’s all about following people. You can find other users that you admire, and see who is following them; you can also see who is following your friends.
There are more great strategies to grow your online business with Twitter. One way to find out about these strategies is through a Portal Feeder membership which includes training and the most powerful set of tools, resources and support to get you started making money online in 30 days.
Dan Lyne contributes to numerous highly visited blogs and websites in various niches, including travel, health and fitness, He specializes in helping others to grow their internet marketing business.
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